It is known that the Government of Ethiopia is undertaking vast and numerous developmental programs to achieve the Growth and Transformation Plan (GTP) series laid out for the holistic renaissance of the country. The Addis Ababa – Adama Expressway (AAE) is one of the construction mega projects developed as part of GTP-I which is open for traffic and administered by the Ethiopian Toll Roads Enterprise. Other expressways (Modjo-Hawassa and Adama-Awash) are underway and many more are planned for future development and operation in line with the dynamic socio-economic development of Ethiopia.
In addition to the toll road service that the enterprise is currently providing, it is also providing billboard and digital screen advertising space rental services to maintain the beauty and safety of the road on transit bridges. Currently, the expressway is handling more than 30,000 vehicles per day on an average.
Therefore, you are invited to advertise your product and service widely and take advantage of the opportunity by advertising on the expressway overpasses, which accommodate a high number of vehicles and are in continuous service 24 hours a day.
Renting advertising space at overpass bridges offers a unique and effective way to reach a wide audience of commuters, tourists, and local residents. Our overpass bridge advertising opportunities provide prime locations for eye-catching and impactful advertisements that can capture the attention of passing traffic. With high visibility and exposure to a diverse audience, these advertising spaces offer an unparalleled opportunity to promote your brand, products, or services.
Our advertising spaces at overpass bridges are strategically located to maximize exposure and generate significant impressions. We offer various dimensions and locations to suit the specific needs of our clients, ensuring that their advertisements are seen by a large and diverse audience. Our competitive pricing and flexible packages make it easy for businesses of all sizes to take advantage of this powerful advertising medium.
We provide comprehensive support and maintenance services to ensure that your advertisements remain in top condition and continue to make a strong impression on viewers. Our team can assist with the design and installation of your advertisements, as well as provide ongoing maintenance and updates as needed. With our overpass bridge advertising opportunities, you can effectively reach your target audience and make a lasting impact with your marketing message.
There are a total of 102 overpasses where advertising is done and the total area allowed for one billboard advertisement is 92.05 square meters. However, the annual rental price per square meter is presented in the following table.
